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Our Vision and Values

Why we do what we do

We believe that sharing your vision and values is fundamental in fostering trust and alignment. By transparently communicating the core principles and aspirations that drive our business, we allow clients to understand not just what we do, but why we do it. This clarity often translates into stronger partnerships, as clients can more readily identify with and commit to businesses whose visions resonate with their own beliefs and objectives.


  • Speed matters: time is currency; value your time and others. Do what you said you’d do or communicate if you can’t.
  • Teamwork : work on what we excel at, we track and measure
  • Own it (accountability)
  • Systemize/automate avoid repetition: if you have to do it more than twice, find a way to automate it
  • Respect and positive attitude:  we strongly believe that working in a positive environment and being respectful of others is key to building long term relationships and getting results. When tough things need to be said they can still be said with respect through constructive conversations.


We want to empower entrepreneurs to share their knowledge, leverage their expertise to create the impact they want, bringing recurring income in the process. 

OUR MISSION: (what we do)

  • We want to improve the online learning experience and make it accessible to everyone.
  • We design turnkey membership platforms that create custom experiences, that  are affordable, scalable and we deliver them fast
  • Help them get started online quickly, avoiding the tech overwhelm

Why is achieving our Why important?

We have acquired knowledge and expertise through our education and working with over 400 clients in done-for-you services or coaching.  We want to take away the tech overwhelm and show women that they can share their knowledge, build a business around it and achieve financial independence.

Monetizing our expertise is giving us the freedom to work from where we want with who we want and live life on our terms. We believe in the power of communities as this is how we have grown and continue to grow these last 17 years and we want to help others do the same.

And when you dig deeper, I mean really deeper, what we want is control of our lives, we want our children to have choices in life, we want to leave them great memories and empower them to go after their dreams.

What will we work on to achieve this?

  • Continue to build a solid team that aligns with our core values.
  • Setup and review  systems and processes to follow to guarantee quality and fast turnaround
  • Provide great customer support so that our clients will continue to recommend us
  • Provide way more value than they paid for.

Common values we have idenfied our ideal clients share with us: 

  • leverage their expertise using automation and tools
  • Speed matters: they value their time and ours
  • Know the power and necessity to delegate
  • They want to help, they are problem solvers and they want to share their knowledge