Stop guessing: set realistic goals with the Membership Success Calculator

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okay so you got your hands on the
membership success
file calculator and uh in this video
i'm going to show you how to best use it
so that you can really get
clarity on what it's going to take for
you to get to your goals if you have a
specific money goal
but also what is the actual value of
your membership
right now based on the list that you
have or the audience that you have
so that you can set realistic goals
for your membership as you get started
all right
so you have several fields that
you can modify so the first one at the
top
is the pricing so this would be your
funding member price the price that
people are going to pay when they first
join your membership so for example
you have an ideal target price of uh
97 per month but you're going to get
started for your funding members
like a beta if you will at 47 a month
and then the next number you want to
look at is your funding members how many
people do you plan to bring in
first time like say you think you can
bring in 50 people
and then here you want to choose how
long you think the members are going to
stay
so a typical membership that is
not working so well will have people
live
at the two three months mark so let's
say three months okay
and then let's say you are able to bring
10 new
members per month for example all right
well if you look at those numbers
that means that what you can expect to
have as a recurring monthly income is
940 dollars
for 50 people that pay 47 a month
and that stay on average three months so
people stay
and then there is more people coming in
okay now watch what happens when
you can upgrade the retention
to 10 months so same amount of work for
you right
whether this is 3 months or 10 months
it's the same amount of work for you
but look at the difference it's almost
multiplied by 10
all right 4 230
dollars per month for the same price
same number of people same effort on
your part so you can see
how the retention plays a big role in
your revenues
now the the other section that you have
here
is so this is helping you to like
set expectations for your goals if you
want to make 5000 amounts
then you pretty much know okay i need to
be that price people need to stay
that amount of time and by the way 10
months is is not like
huge unattainable okay it's totally
doable especially when you follow
certain rules of on-boarding and
retention and engagement
so and then if you you know you would
need to build 50 members now if you're
able to build 100 members
to your um
your funding member then you can see
that you can get up to
80 000 per month
right and then you can see that if they
only stay three months
then you're down to 9.40 if they say
12 months then your life down to 500.
so if you can bring 100 and you can add
20 members per month here we go you are
10k
all right so this is going to be
really important when you're setting
your price and your expectations of how
many people you can get
that number here is something that
this is your membership that is going to
affect right the engagement it's one
they've signed up that you need to work
on that
but the pricing and the number of people
is something that you can
really start to focus on right now now
the other part here
is um addressing your current situation
your current audience so
people say sometimes you know i have
lots of followers and it's great to have
followers but those followers
you don't know if they are buyers you
don't know if they are here just
following you for entertainment
right you don't know if you actually
have
a solution to a problem that they are
willing to pay for right
your list however is a little bit warmer
because they've given you their email
their email address right so for example
if you have a list of 2000 people
and say that you think they are
your target meaning that these people
actually have the problem that you're
solving
and they are actively looking for a
solution
and say you do a five percent conversion
rate that means if you
you show them the offer and five percent
of them
you know sign up that's a hundred people
and that's pretty good right so that
means that gets you your 100 members
right so you see here if you want to
achieve
eight thousand a month and you have a
list of two thousand and you
think you can convert them at five
percent because you know these people
are the right people
and you're going to charge them 47 per
month
then that's what you can aim for
in terms of revenues okay so
this is meant to give you clarity on
what's possible
and for you to really not set
unrealistic expectations or oh i have a
list of thousands
and yes they are all going to like it
then they are all going to join right
no you don't know to to find out that
conversion rate actually either you know
because you're having regular
conversations
or you want to start to survey your list
tell them you know hey i'm thinking of
building
um you know creating this community this
membership whatever it is that you
want to create right and um
this is what's going to do this is how
it's going to help
uh is that something you'd be interested
in if you are
click here and then you tag them in your
email system
so that you are building an interest
list
basically and you say well you know if
you click here then i will let you know
when i have more information
because right now you don't have the
price you don't know exactly what
they're going to be getting or when
but you're like just taking the
temperature looking at your
list and basically segmenting that list
into the people that will be good
candidate for this offer
and the people that are not and from
that
interest list this is your one people
this is your actual audience so
this is the actual audience that you
probably want to plug in here
and then from these people then it's not
five percent it's maybe
20 or 30 percent that you can expect
right so
so maybe you have uh 400 people that
reply right
and that say yeah yeah yeah definitely
tell me more
when you have a chance 20 convert that's
80 people
okay so i hope you found this helpful
you can use it many ways but obviously
obviously hopefully it gives you clarity
on you know what it takes to get to your
revenue goal
and then with your current situation
your current list size
what is the potential funding members
that you can expect
all right um if you want more clarity on
that or if you want to chat feel free to
book a call
i think this link is going to get you to
my scheduler so that you can book a 45
minute
little conversations and i'll be happy
to chat with you in
and help you figure out where you're at
and what could be the next step for you

okay so you got your hands on the membership success file calculator and uh in this video i'm going to show you how to best use it so that you can really get clarity on what it's going to take for

you to get to your goals if you have a specific money goal but also what is the actual value of your membership right now based on the list that you have or the audience that you have

so that you can set realistic goals for your membership as you get started all right so you have several fields that you can modify so the first one at the top

is the pricing so this would be your funding member price the price that people are going to pay when they first join your membership so for example you have an ideal target price of uh

97 per month but you're going to get started for your funding members like a beta if you will at 47 a month and then the next number you want to look at is your funding members how many

people do you plan to bring in first time like say you think you can bring in 50 people and then here you want to choose how long you think the members are going to stay

so a typical membership that is not working so well will have people live at the two three months mark so let's say three months okay and then let's say you are able to bring 10 new

members per month for example all right well if you look at those numbers that means that what you can expect to have as a recurring monthly income is 940 dollars

for 50 people that pay 47 a month and that stay on average three months so people stay and then there is more people coming in okay now watch what happens when you can upgrade the retention

to 10 months so same amount of work for you right whether this is 3 months or 10 months it's the same amount of work for you but look at the difference it's almost multiplied by 10

all right 4 230 dollars per month for the same price same number of people same effort on your part so you can see how the retention plays a big role in your revenues

now the the other section that you have here is so this is helping you to like set expectations for your goals if you want to make 5000 amounts then you pretty much know okay i need to be that price people need to stay

that amount of time and by the way 10 months is is not like huge unattainable okay it's totally doable especially when you follow certain rules of on-boarding and retention and engagement

so and then if you you know you would need to build 50 members now if you're able to build 100 members to your um your funding member then you can see that you can get up to

80 000 per month right and then you can see that if they only stay three months then you're down to 9.40 if they say 12 months then your life down to 500.
so if you can bring 100 and you can add

20 members per month here we go you are 10k all right so this is going to be really important when you're setting your price and your expectations of how many people you can get

that number here is something that this is your membership that is going to affect right the engagement it's one they've signed up that you need to work on that

but the pricing and the number of people is something that you can really start to focus on right now now the other part here is um addressing your current situation your current audience so

people say sometimes you know i have lots of followers and it's great to have followers but those followers you don't know if they are buyers you don't know if they are here just

following you for entertainment right you don't know if you actually have a solution to a problem that they are willing to pay for right your list however is a little bit warmer because they've given you their email

their email address right so for example if you have a list of 2000 people and say that you think they are your target meaning that these people actually have the problem that you're solving

and they are actively looking for a solution and say you do a five percent conversion rate that means if you you show them the offer and five percent of them

you know sign up that's a hundred people and that's pretty good right so that means that gets you your 100 members right so you see here if you want to achieve

eight thousand a month and you have a list of two thousand and you think you can convert them at five percent because you know these people are the right people and you're going to charge them 47 per

month then that's what you can aim for in terms of revenues okay so this is meant to give you clarity on what's possible and for you to really not set unrealistic expectations or oh i have a

list of thousands and yes they are all going to like it then they are all going to join right no you don't know to to find out that conversion rate actually either you know because you're having regular

conversations or you want to start to survey your list tell them you know hey i'm thinking of building um you know creating this community this membership whatever it is that you

want to create right and um this is what's going to do this is how it's going to help uh is that something you'd be interested in if you are click here and then you tag them in your

email system so that you are building an interest list basically and you say well you know if you click here then i will let you know when i have more information because right now you don't have the

price you don't know exactly what they're going to be getting or when but you're like just taking the temperature looking at your list and basically segmenting that list into the people that will be good

candidate for this offer and the people that are not and from that interest list this is your one people this is your actual audience so this is the actual audience that you probably want to plug in here

and then from these people then it's not five percent it's maybe 20 or 30 percent that you can expect right so so maybe you have uh 400 people that reply right

and that say yeah yeah yeah definitely tell me more when you have a chance 20 convert that's 80 people okay so i hope you found this helpful you can use it many ways but obviously obviously hopefully it gives you clarity

on you know what it takes to get to your revenue goal and then with your current situation your current list size what is the potential funding members that you can expect

all right um if you want more clarity on that or if you want to chat feel free to book a call i think this link is going to get you to my scheduler so that you can book a 45 minute

little conversations and i'll be happy to chat with you in and help you figure out where you're at and what could be the next step for you

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